Thursday, September 26, 2013

Google Recently Made A Silent Shift To A New Search Algorithm, �Hummingbird�


Have you noticed recently that Google has gotten a bit better at offering up direct answers to questions? If so, there�s a reason for it: they recently flipped the switch on a new search algorithm they call �Hummingbird�, which focuses on parsing searches as complex questions.

Google mentioned the new algorithm for the first time yesterday, at an event that was (in a confusing surprise to everyone who arrived at Google HQ and was put on a bus) hosted in the garage that Larry and Sergey rented as Google started to prove successful. Other things announced include a tweak to Google�s Knowledge Graph to allow it to handle comparison questions (�Which is better for me � olive oil or butter?�), and Push Notifications for Google Now on iOS.

Source : techcrunch.com

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